In early 2024, a California-based SaaS firm realized they had a consistent product — but an inconsistent pipeline. Their AEs were wearing too many hats: researching leads, sending cold emails, booking calls, and closing. It was working — but barely. They weren’t scaling. And every month, they were playing catch-up with sales targets. Here’s how…
Not that long ago, if you asked a fresh MBA graduate in India what they wanted to be, you’d hear a lot about marketing, finance, or consulting.Sales? Hardly anyone said sales.Especially not inside sales. That’s changing fast — and honestly, it’s one of the most important shifts happening in India’s B2B scene right now. There’s…
Most B2B sales reps love chasing leads.But chasing the wrong leads? That’s how you waste six months and still miss quota. That’s where qualification frameworks come in — and BANT is still one of the simplest, most practical ones out there.No gimmicks. No complicated scoring models.Just four things every real buyer needs before they’re actually…
If you’ve ever tried to build a sales pipeline from scratch, you know how tough it can be. Cold calls, endless follow-ups, low response rates—it’s a grind. That’s where outsourced SDR teams come in. More B2B companies are handing over parts of their sales development to outside experts. Not because they can’t do it themselves—but…
A few years ago, if you mentioned outsourcing your sales team, people would raise an eyebrow. “Won’t that hurt quality?” “Can they really sell to American buyers from overseas?” Fast forward to 2025—and that conversation has changed completely. Now, outsourcing inside sales—especially to India—is not only normal, it’s smart. And honestly, it’s kind of a…